adidas Officially Unveils The D Rose 4 and Apparel Collection

words // Brandon Richard via Press Release Today, adidas and Derrick Rose unveil the D Rose 4 signature shoe and apparel collection — the latest in a line of premium and personal products designed for Chicago Bulls point guard Derrick Rose. The D Rose 4 is highlighted by its exclusive, tailored design inspired by Derrick's distinct on and off-court personalities. “When I’m out on the court I’m doing everything in my power to win, and off the court I’m a pretty laid back guy who likes to spend time with my family,” said Rose. “It’s cool adidas used this in the design of the shoe, and it performs great on the court and looks really nice off it.” Separated by a bold line at the ankle, the front and back of the shoe represent Derrick's distinct personalities. Constructed using durable materials and innovative technology, the heel was designed to highlight Derrick's game and enhance is explosive style of play. The front represents his relaxed and understated off-court style. “On the court, Derrick is a competitive and explosive player, but off the court he transforms into a humble person who is deeply dedicated to his family, team and the city of Chicago,” said Lawrence Norman, vice presi...